NICK MEEK
FOR
UBER

Nick Meek was commissioned by Mother London to photograph over 20 individual concepts for the launch of Uber’s long-term media partnership with Gatwick airport.
Photographed across the course of two weeks, Nick and the team were tasked with capturing a variety of macro scenes that replicated the iconic black line of the ‘Uber journey’. Focused on aligning with diverse travel made through GATWICK AIRPORT, each concept was created to resonate with the passing audience as they embarked and/or returned from their travels.
Working with a wide range of production specialities, in the studio and on-location, the team built individual sets for each detailed concept, crafting these final suite of to showcase the campaign.
@MOTHER LONDON
@NICK MEEK
@UBER
Notable press on the campaign…
BEST ADS ON TV
CREATIVE REVIEW
CREATIVE SALON
CREATIVE MOMENT
CREATIVE BLOQ
















Engaging with illustrator Johnny Meakin, WREN managed the process of developing a pre-vis illustration for each concept, aiding the balance of story-telling to line detail within the individual macro set up’s.



PHOTOGRAPHED FOR THE LAUNCH OF UBER’S NEW LONG TERM MEDIA PARTNERSHIP WITH GATWICK AIRPORT, THE IMAGERY IS FEATURED THROUGHOUT THE AIRPORT BOTH INTERNALLY AND EXTERNALLY. WITH OVER 2500 PLACEMENTS AND OVER 40 MILLION TRAVELLERS THROUGH THE AIRPORT EACH YEAR, THE CAMPAIGN ACTS AS MORE THAN JUST ADVERTISING, BUT ALSO A PUBLIC GALLERY OF IMAGERY FOR THOSE THAT ARE FLYING AWAY AND THOSE THAT ARE RETURNING HOME.














PHOTOGRAPHER
@Nick Meek
PRODUCTION
@WREN Agency
@JENNIFER TURNER, Exec Producer
@JODIE SIMMS, Producer
@NATHAN KERRY, Producer
@ELLIOT WHITEMAN, Production Assistant
ADVERTISING AGENCY
@Mother London
CREATIVE DIRECTOR
@Anthony-Daniel Montagne
@Oli Rimoldi
CREATIVES
@Serhan Asim
@Jack Willoughby
@Talveer Uppal
AGENCY
@Eleni Xenidou – Account Director
@Jennifer Price-Thomas – Integrated Production Director
@Ricky O. – Producer
PHOTO TEAM
@ROGER RICHARDS
@AMAR GILL
@SAM GIRDLER
@LAIMONAS STASIULIS
@ALEXANDER BRUNACCI
@GRIP VAN
WARDROBE STYLING
@Sylvester Yiu
@Denis Bushell
HMU
@Fiona Fellows
@Frankee Hissey
SFX MAKE-UP
@Bill Turpin
SET DESIGN
@Camilla Byles
@Columbia Williams
@Willem Olenski
@Eddie Amos
LOCATION
@Locate Productions
@The Yards Studio
FOOD STYLING
@Suzy Theodorou
@Sara de Lulio
@Theo Theodorou
CASTING
@Ali Fearnley
ILLUSTRATION & CONCEPTING
@Johnny Meakin
COLOUR GRADE
@Recom Farmhouse
@Kate Brown