LUKE EVANS
FOR
AESOP
![TITLE_LUKE_EVANS_WREN_210726_AESOP_ALWAYSON_A_SHOT_Fragrance_B_F6_Rozu](https://wren.agency/wp-content/uploads/2024/02/TITLE_LUKE_EVANS_WREN_210726_AESOP_ALWAYSON_A_SHOT_Fragrance_B_F6_Rozu.jpg)
Luke Evans for Aesop’s, “Always On” campaign sees a collection of products and textures captured through grid systems and abstract representations. Commissioned by Commission Studio, the production spanned several weeks and incorporated both stills and motion to deliver the creative concept.
Working with a concept of minimalism to the resulting imagery and motion, the products were showcased and spotlighted by allowing their design and physical nature to act as the key point of focus throughout. Shooting from a variety of angles to achieve the grid system look, the team worked with set designer, Kei Yoshino to create the clean, yet structured feel to the items.
![LUKE_EVANS_WREN_210607_AESOP_ALWAYSON_B_SHOT_67_1051](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210607_AESOP_ALWAYSON_B_SHOT_67_1051-2400x3000.jpg)
![LUKE_EVANS_WREN_210607_AESOP_ALWAYSON_A_SHOT_192_0991 copy](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210607_AESOP_ALWAYSON_A_SHOT_192_0991-copy-2400x3000.jpg)
![LUKE_EVANS_WREN_210607_AESOP_ALWAYSON_B_SHOT_59_0118 copy 2](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210607_AESOP_ALWAYSON_B_SHOT_59_0118-copy-2-2400x3000.jpg)
![LUKE_EVANS_WREN_210621_AESOP_ALWAYSON_B_SHOT_313_0109_F8 copy](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210621_AESOP_ALWAYSON_B_SHOT_313_0109_F8-copy-2400x3000.jpg)
![LUKE_EVANS_WREN_210705_AESOP_ALWAYSON_A_SHOT_220_1239_F2 copy](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210705_AESOP_ALWAYSON_A_SHOT_220_1239_F2-copy-2400x3000.jpg)
![LUKE_EVANS_WREN_210705_AESOP_ALWAYSON_A_SHOT_221_1394_F4 copy](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210705_AESOP_ALWAYSON_A_SHOT_221_1394_F4-copy-2400x3000.jpg)
![LUKE_EVANS_WREN_210705_AESOP_ALWAYSON_A_SHOT_233_1030_F2 copy](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210705_AESOP_ALWAYSON_A_SHOT_233_1030_F2-copy-2400x3000.jpg)
![LUKE_EVANS_WREN_IMG_3833_AESOP](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_IMG_3833_AESOP-2250x3000.jpg)
![LUKE_EVANS_WREN_IMG_3778_AESOP](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_IMG_3778_AESOP-2250x3000.jpg)
![LUKE_EVANS_WREN_IMG_2678 copy_AESOP](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_IMG_2678-copy_AESOP-2250x3000.jpg)
![LUKE_EVANS_WREN_IMG_8399_AESOP](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_IMG_8399_AESOP-2249x3000.jpg)
![LUKE_EVANS_WREN_IMG_3628_AESOP](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_IMG_3628_AESOP-2250x3000.jpg)
WORKING WITH A VARIETY OF TEXTURES AND MEDIUMS, ALONGSIDE THE GRID SYSTEM STYLING, USED THE MINIMALISM OF THE VISUALS TO ACCENTUATE THE PRODUCTS.
![LUKE_EVANS_WREN_210726_AESOP_ALWAYSON_A_SHOT_Fragrance_B_F6_Rozu copy 3](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210726_AESOP_ALWAYSON_A_SHOT_Fragrance_B_F6_Rozu-copy-3-2400x3000.jpg)
![LUKE_EVANS_WREN_210607_AESOP_ALWAYSON_A_SHOT_214_0082 copy](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210607_AESOP_ALWAYSON_A_SHOT_214_0082-copy-2400x3000.jpg)
![LUKE_EVANS_WREN_210705_AESOP_ALWAYSON_A_SHOT_227_1556_F2 copy](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_210705_AESOP_ALWAYSON_A_SHOT_227_1556_F2-copy-2400x3000.jpg)
![LUKE_EVANS_WREN_SHOT_329_F9 copy](https://wren.agency/wp-content/uploads/2024/02/LUKE_EVANS_WREN_SHOT_329_F9-copy-2400x3000.jpg)
PHOTOGRAPHER
@Luke Evans
PRODUCTION
@Wren Agency
AGENCY
@Commission Studio
CREATIVE
@Aesop
@Commission Studio
SET DESIGN
@Kei Yoshino
POST PRODUCTION
@The Forge